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- <?php
- return [
- 'list' => [
- [
- 'name' => '公众号',
- 'column' => 'account_name',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '运营',
- 'column' => 'operator_name',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '运营天数',
- 'column' => 'operate_days',
- "enable_to_sort"=> true
- ],
- [
- 'name' => '累计消耗',
- 'column' => 'paid',
- "enable_to_sort"=> true
- ],
- [
- 'name' => '企微成本',
- 'column' => 'follow_cost',
- 'notes' => '累计消耗/累计关注人数',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '累计付费人数',
- 'column' => 'pay_user_total',
- "enable_to_sort"=> true
- ],
- [
- 'name' => '付费率',
- 'column' => 'pay_rate',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '前7天用户激活率',
- 'column' => 'seven_days_paid_rate',
- 'notes' => 'day1~day7累计充值用户数/累计企微关注人数',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '累计回收金额',
- 'column' => 'pay_money_total',
- "enable_to_sort"=> true
- ],
- [
- 'name' => '总毛利率',
- 'column' => 'gross_profit_rate',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '回本率',
- 'column' => 'cost_cover_rate',
- "enable_to_sort"=> false
- ]
- ],
- 'summary' => [
- [
- 'name' => '累计消耗',
- 'column' => 'paid',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '企微成本',
- 'column' => 'follow_cost',
- 'notes' => '累计消耗/累计关注人数',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '累计付费人数',
- 'column' => 'pay_user_total',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '付费率',
- 'column' => 'pay_rate',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '前7天用户激活率',
- 'column' => 'seven_days_paid_rate',
- 'notes' => 'day1~day7累计充值用户数/累计企微关注人数',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '累计回收金额',
- 'column' => 'pay_money_total',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '总毛利率',
- 'column' => 'gross_profit_rate',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '回本率',
- 'column' => 'cost_cover_rate',
- "enable_to_sort"=> false
- ]
- ],
- 'operate_list' => [
- [
- 'name' => '运营',
- 'column' => 'operator_name',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '运营天数',
- 'column' => 'operate_days',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '运营公众号数',
- 'column' => 'account_count',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '累计消耗',
- 'column' => 'paid',
- "enable_to_sort"=> true
- ],
- [
- 'name' => '企微成本',
- 'column' => 'follow_cost',
- 'notes' => '累计消耗/累计关注人数',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '累计付费人数',
- 'column' => 'pay_user_total',
- "enable_to_sort"=> true
- ],
- [
- 'name' => '付费率',
- 'column' => 'pay_rate',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '前7天用户激活率',
- 'column' => 'seven_days_paid_rate',
- 'notes' => 'day1~day7累计充值用户数/累计企微关注人数',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '累计回收金额',
- 'column' => 'pay_money_total',
- "enable_to_sort"=> true
- ],
- [
- 'name' => '总毛利率',
- 'column' => 'gross_profit_rate',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '回本率',
- 'column' => 'cost_cover_rate',
- "enable_to_sort"=> false
- ]
- ],
- 'operate_summary' => [
- [
- 'name' => '运营公众号数',
- 'column' => 'account_count',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '累计消耗',
- 'column' => 'paid',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '企微成本',
- 'column' => 'follow_cost',
- 'notes' => '累计消耗/累计关注人数',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '累计付费人数',
- 'column' => 'pay_user_total',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '付费率',
- 'column' => 'pay_rate',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '前7天用户激活率',
- 'column' => 'seven_days_paid_rate',
- 'notes' => 'day1~day7累计充值用户数/累计企微关注人数',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '累计回收金额',
- 'column' => 'pay_money_total',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '总毛利率',
- 'column' => 'gross_profit_rate',
- "enable_to_sort"=> false
- ],
- [
- 'name' => '回本率',
- 'column' => 'cost_cover_rate',
- "enable_to_sort"=> false
- ]
- ],
- ];
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